Novibet Privacy Policy

Your privacy matters to Novibet. This policy sets out in plain terms how we handle your personal information — what we collect, why we need it, who we might share it with, and how long we keep it. We operate in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

When you register with Novibet, we collect the information you provide directly: your name, date of birth, home address, email address, and telephone number. We use this to create and manage your account and to verify that you meet the legal age requirement to gamble in Great Britain.

We also collect identity and financial verification documents — such as a passport or driving licence and a recent utility bill — when required by our UK Gambling Commission compliance obligations. Your payment details, including the cards or e-wallets you use to deposit and withdraw, are recorded securely to process your transactions.

As you use our platform, we automatically gather technical data: your IP address, device type, browser version, and the pages you visit within the site or app. This helps us keep the platform secure and improve the experience over time.

How We Use Your Information

The primary purpose for which we use your data is to provide the Novibet service — managing your account, processing your bets and casino play, handling deposits and withdrawals, and communicating with you when you contact our support team. Without this data, we cannot operate the platform.

We also use your information to meet our legal obligations. As a UK Gambling Commission licensee, Novibet must verify customer identities, monitor transactions for signs of money laundering, and maintain detailed records of betting and gaming activity. Regulatory reporting is part of how we operate lawfully in Great Britain.

Where you have given consent, we may send you marketing emails about promotions, new features, or events that may interest you. You can withdraw this consent at any time via the unsubscribe link in any email or by adjusting your account preferences.

Our responsible gambling monitoring uses behavioural data to identify patterns that may indicate a customer is at risk. This is carried out in the interests of player welfare, not for marketing purposes.

Sharing Your Data

Novibet does not sell your personal data to any third party. We share information only where necessary: with payment processors and identity verification services to operate the platform; with fraud prevention networks to protect all customers; and with regulatory authorities, including the UK Gambling Commission, where required by law.

Every third party who receives your data is contractually obligated to protect it and to use it only for the specific purposes we define.

Data Retention

We retain customer data for a minimum of five years following account closure, consistent with UK anti-money laundering legislation. Data held for regulatory purposes may be retained for longer if required by law. When data is no longer necessary, it is securely destroyed.

Your Rights Under UK GDPR

You have the right to access, correct, or request deletion of your personal data, subject to legal retention requirements. You can also object to certain types of processing or request that we restrict how we use your information. To exercise any of these rights, contact us at [email protected].

If you are unhappy with how Novibet handles your data, you have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk. We take all such matters seriously and will cooperate fully with any investigation.

This policy is reviewed regularly and updated when our practices change. The current version will always be available on this page.